Ready to Scale? Build the Machine First
Most business owners dream of scaling – more clients, bigger revenue, new markets. But here’s the brutal truth: growth exposes weaknesses.
Before you scale up, you need to tighten up. That’s the core idea behind Gino Wickman’s book Traction – and it’s one of the smartest things any founder can focus on.
Because scaling chaos? That just gives you a bigger mess.
So what does it mean to build a business that’s truly ready to scale?
It means creating a system that runs without you holding every piece together with duct tape and sleepless nights.
Here’s what that looks like in practice:
✅ Clear Strategy – Know exactly where you’re going and why. Your team should be able to repeat it in their sleep.
✅ 90-Day Plans – Set short, sharp priorities. Focus on what moves the needle now, not 12 months from now.
✅ Right People, Right Seats – Everyone on your team has clear roles and is doing what they’re best at. No passengers.
✅ Scorecards & Metrics – What gets measured gets managed. If you don’t have numbers to track weekly, you’re guessing.
✅ Regular Check-ins – Weekly pulse meetings keep energy up and issues visible before they turn into problems.
✅ Real Accountability – No more vague responsibilities. Own the outcome, or adjust fast.
Traction isn’t sexy. But it works.
It’s not about visionary big ideas – it’s about operational discipline. That’s the engine room that fuels real, sustainable growth.
If you’re serious about levelling up, start by building a system that deserves scale.
